Social Media used by Engineers to WIN
Yup. I was certainly skeptical of how you could use Twitter or Facebook to move forward an engineering proposal. Well, these fine folks are doing the best job I’ve seen in harnessing the power of the crowd to move their technology into the flow of funding.
I heard about them this morning when someone in my Facebook network posted this video to their page:
Transfer from Asphalt to Solar Roadway
After watching the video, I was happy to click out to vote for them. They are in a competition at the GE Challenge to win a portion of the $220 million being offered in their Ecoimagination Challenge grant program.
From there, I looked at a couple of other submissions. Only this one caught my attention so I voted for it as well:
Wind capture that avoids open blade windmill issues
Then I clicked back and voted for the other two proposals Solar Roadways has at GE:
Solar Roadway Wants to Win GE Grant!
And finally, on the Profile for the engineer/founder, I clicked out to watch a TED presentation he made in June 2010:
Endearing story about the genesis of this company
I haven’t looked yet, but I’ll bet they are on Twitter. AND I know the folks at ARPA-e must be watching this to track their progress.
I want to buy stock in this company. In the meantime, I’m stealing every good idea to help clients understand how to use Social Media to Win Work!
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