| A Storyboard is Not an Outline |
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Outlines get you organized. They help you figure out how you are going to get there. Storyboards help you focus on where you are going. They focus on the ISSUES , by prompting the proposal team for a benefit statement for every portion of the proposal. And that's why storyboards are more important than an outline. You should have a storyboard for each topic in a proposal. (This book, for example, was created from 50 storyboards.) But storyboards are hard work. And with storyboards, all of the holes in your presentation become obvious. Like most things that take hard work, that's good news, because this is the stage at which you have time to get help from others in your organization and fill in those holes. Storyboards... Next page in the Magic of Winning Proposals | Marketing Manager | Proposal Manager |
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